Societal Trends Affecting Non-Profits

  1. Shift from values-based donors to outcome-based donors

  2. Shift from corporate based economy to small-business based economy

  3. Decline of government support at local level / increase at state level

  4. Changing demographics of population

  5. Rise of niche non-profits

  6. Increase of cynicism in media and advertising vs. increase of spiritual quest among young

  7. Decline of available “leisure time”Rise of interactive technology in the home


Issues Affecting Non-Profits Preparing for a

Capital Campaign

1.    Visibility

  • What does the organization really do?

 

2.    Compelling mission

  • What does it matter to my community?

 

3.    Competition

  • How do I rank it with those organizations which already have my support?

 

4.    Relationship with donors

  • How close do I feel to the organization?

 

5.    Availability of leadership

  • Whom do I respect enough to respond to in a significant way?

 

6.    Strategic plan

  • How much of a role have I played in the plan?

7.    Board commitment

  • How much will the board give?
  • What Priority have they assigned to this campaign?

Trends in Capital Campaigns in North Carolina

1.    Rise of the mega-campaign with extended time-frame, significant intra-structure, and ever-increasing goal

2.  Increase of planned gifts as part of individual giving.

3.  Increase in partnerships with organizations and corporations who give lead, in-kind gifts, sponsorships and loans.

4.  Greater emphasis on Board giving to motivate other donors.

5.  Increase in government support for capital expenditures.

6.  Decrease in number of prospects for leadership corporate gifts

7.  Limited availability of leaders and volunteers demands more intensive and extensive campaign management.

8.  Accelerated rate of change demands more flexible campaign strategies.

9.    Rapid spread of technology together with constant upgrade in technology demands increased management of information systems.

10.   Donor cultivation dramatically impacted by lack of available “leisure time.”

Pat Hunter on Focus

"Big, complex projects can seem overwhelming. Our clients appreciate teh way we help them zero in on the tasks that will accomplish their goals. A clear focus paves the way to success, and keeps everything running on track."